How Wimbledon's AI Strategy Is Changing the Game

AI Business
Jul 7, 2025 10:53
Scarlett Evans
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Summary

IBM’s AI-powered Match Chat and real-time analytics are transforming the Wimbledon experience by providing fans with deeper insights and interactive engagement. This year-round AI innovation highlights the growing role of artificial intelligence in enhancing sports entertainment and demonstrates how advanced analytics can personalize and enrich fan experiences.

IBM's Match Chat and real-time analytics are part of a year-round innovation strategy reshaping how fans experience tennis