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How the Premier League uses AI to boost fan experiences and score new business goals

ZDNet - Artificial Intelligence
Aug 15, 2025 02:00
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aibusinessenterprisetechnology

Summary

The Premier League leverages AI to deliver personalized fan experiences, enhancing engagement and driving new business opportunities. This approach highlights the strategic value of integrating AI into digital transformation, setting an example for other industries seeking to boost customer satisfaction and operational growth.

Business leaders can learn from this AI strategy that places personalized experiences at the heart of digital transformation.
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